About Paystro
Paystro is building the cross-border financial platform of choice for connecting Africa with the UK, Canada, Europe and other global markets.
We are building technology that makes moving and managing money across African and global markets simpler, faster and more accessible. Today, thousands of migrants, families and businesses use Paystro to move money across borders, pay important bills directly, and access global currencies through our secure FX marketplace.
We believe where value is generated should not limit where it can be used. Whether someone earns in London and supports family in Nairobi, or builds a business in Africa that needs access to global currencies, the financial infrastructure between those markets should simply work. Our mission is to continuously simplify how money and value move between Africa and the rest of the world.
We are a fast-growing fintech operating across complex, high-opportunity markets. We are nimble by design, ambitious about the scale of what we are building, and continuously expanding our products, infrastructure and market footprint.
About the role
We are looking for a Social Media & Support Associate to help build and grow Paystro's presence across social media.
Social media sits at the heart of this role. You will own our day-to-day channels, create and publish content, engage with our community, spot relevant trends and continuously find better ways for Paystro to show up online.
We want someone who genuinely understands social media. You should have strong instincts for content, know what makes people stop, watch and engage, and be able to turn ideas, product moments and relevant trends into content that feels natural to Paystro.
Alongside social media, you will manage inbound customer messages from the chat-only support line. You will respond to straightforward enquiries, provide clear updates and escalate issues that require support from Operations or other teams.
You will work closely with Growth to support campaigns, product launches and wider growth initiatives.
What you will work on
Your primary focus will be building a consistent, engaging and distinctive social media presence for Paystro.
You will create content, manage our social channels and actively engage with our community. We expect you to bring ideas, experiment with formats and pay close attention to what is working rather than simply posting against a content calendar.
You will also manage the chat-only support line, ensuring inbound customer messages are acknowledged, handled clearly and escalated quickly where necessary.
Responsibilities
- Own Paystro's day-to-day social media presence across our key channels
- Create, publish and manage engaging social content that reflects Paystro's voice to our customers
- Develop content ideas around our products, customers, campaigns and relevant social trends
- Actively engage with our community across comments, direct messages and social conversations
- Track content and channel performance, using insights to continuously improve what we create
- Work closely with Growth to execute campaigns, product launches and growth initiatives
- Manage inbound customer messages through the chat-only support line
- Resolve straightforward customer enquiries and escalate complex or sensitive issues to the right team
- Continuously look for creative ways to grow Paystro's relevance, reach and engagement
Requirements
- Strong social media instincts and a genuine understanding of what makes content work
- Creative, fun, culturally aware personality that's full of ideas
- Strong writing, storytelling and communication skills
- Comfortable creating content and working with social media and content tools
- Able to understand Paystro's voice and translate it consistently across different channels
- Strong people skills and able to communicate clearly with customers
- An owner mindset with the initiative to bring ideas and execute without constant direction
- Good judgement and an understanding of the responsibility that comes with representing a financial brand
- Curious, adaptable and hungry to learn in a fast-moving environment
- Interest in fintech, diaspora communities, African markets or cross-border culture is a strong advantage
- You do not need to tick every box to apply. We care deeply about potential, curiosity, ownership and your ability to learn quickly. If the role excites you and you believe you can grow into it, we would like to hear from you.
Apply for this role
Submit your details and a CV or resume link for the Paystro team to review.
